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Case File

2025 • Renova

Renova

Fintech platform for bookkeeping and payroll

A fintech platform that streamlines outsourced bookkeeping and payroll, enabling businesses to focus on growth through a professional, trust-driven design.

Operative Role

  • Web Development

Equipment

  • Wordpress

Mission Brief

The design strategy focused on mapping user journeys to simplify the transition from traditional accounting to digital-first experiences.

A modular service architecture and a transparent 5-step onboarding flow were implemented to make high-density financial info intuitive.

Visual Identity

Visual Identity

Trust-first palette with restrained premium emphasis.

Deep Forest Green

Trust, stability, and authority

Muted Gold

Premium accents and hierarchy highlights

Evidence

Renova cover image
Renova website homepage screenshot
Site Pages & Mockups
Renova website services section screenshot
Renova website detail screenshot
Renova design asset mockup
Renova workspace desk tablet mockup
Renova design frame component

The Impact

Top 10

Google Ranking

Achieved within the first 90 days.

1.72k

Total Impressions

Organic search visibility increase.

1000+

Unique Impressions

Significant growth in reach.